Indosole
THE IDEA
The idea of turning tyres into soles came from the Indonesian people. Through ingenuity they, like many cultures around the world, managed to turn trash into something functional and new.
THE PROBLEM
Each year 1.5 billion tyres are being discarded worldwide.
These tyres never decompose and are a breeding ground for deadly diseases: dengue, malaria, and zika. 60% of Indonesia’s waste tyres are being collected by factories and burned, releasing toxic gasses into the air and oil into the ground.
At Indosole we have found a better use for these tyres and have prevented over 100,000 tyres from landfills and given them new life as soles for our footwear.
ENVIRONMENTAL INNOVATORS
We've dedicated the last 10 years to being the environmental keepers of the future. We merged artisan skill with corrective impact, developing a laborious shoemaking process that transforms tyres to soles by hand.
Through this analog technology and circular thinking we were able to save over 80K+ tyres from landfills but looking at the exponential rate of industrial world waste, we realised we had to up our game. We set out to prevent the environmental hiccup of the future. A breakthrough technology was needed that could address mass scale.
Indosole aspired to double growth while significantly reducing global negative impact.
OUR ORIGINAL PROCESS
Using artisanal methods, we developed our unique upcycled process. Each pair is handmade with the traditional methods of making footwear. In order to cater to our unique process of creating footwear, some of the machines were handmade. As our machinery is hand operated we leave no carbon footprint throughout the production of Indosoles'. Carefully sewn and quality controlled to ensure each product lives up to our high quality standards.
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